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There’s a new bird in social media
Co-founder Mayank Bidawatka expects Koo to surpass 25 million-strong user base of Twitter in India by this year. As of December, Koo has garnered 20 million downloads in India. Koo also expanded to...
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Virtual Influencer Dong Dong going for gold at the Olympic Winter Games
The Olympic Winter Games in Beijing now has a virtual influencer. Dong Dong may not be taking part in any of the sporting events but has been making the headlines around the world. The advanced digital...
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TikTok dominated social apps industry in 2021
TikTok surpassed US$ 3 billion in lifetime consumer spend in January 2022 The average TikTok user spends about 19.6 hours a month in the app globally excluding China. The top 25 live video streaming...
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87% of Singaporeans spend over two hours a day on social media apps
99% of online consumers use at least one social media account 89% have engaged with an ad on social media; 29% purchased a product/service advertised 99% hold social platforms and brands/advertisers...
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Bigo Live a game changer for the creator economy
The livestreaming industry has become a major component in e-Commerce today. Most e-Commerce platforms are turning to shoppertainment to cater to their customers who prefer watching products before...
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Meta study reveal small businesses heading towards a hybrid future
Small businesses in APAC reported that they were operational or engaging in revenue-generating activities, with Taiwan, Indonesia, and Australia leading the way. Countries and territories in the Asia...
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As the most imitated brand in phishing attempts, is LinkedIn really safe for...
Based on a Brand Phishing report by Check Point Research, LinkedIn appears to have dominated the rankings for the first time ever, accounting for more than half (52%) of all phishing attempts during...
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Vietnam may soon have a 24-hour take-down law that targets illegal social...
The Vietnamese government is currently preparing a new law that would put a 24-hour timer on any ‘illegal’ social media content. It could place Vietnam as one of the leading countries with the most...
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What does Elon Musk’s Twitter takeover mean for Singapore?
A decade ago, Mark Zuckerberg bought Instagram for US$1 billion. Two years later, in February 2014, Facebook bought WhatsApp for nearly US$19 billion. Since the acquisition, both companies have...
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Forget fake news, it’s all about scams on social media
Social media scams continue to cause problems for both consumers and enterprises today. While businesses recognize the need to leverage social media as a sales tool and connect with customers, the...
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